Tuesday, August 23, 2005

Music industry gets a clue. A small one, but a clue

Yes, it is true. At least seven years after I got turned on to digital music, available on the web, the music industry decides that they will distribute new groups songs on the web in "clusters," instead of albums. Huh.

You mean people hate buying albums for just one or two good songs? People don't like being forced to buy a product they only listen to twice so they can get the one song they want? Oh, you also mean people don't want a bulky disk to carry around when they have their Ipods and other MP3 players? Boy, am I shocked!

Seriously, I wonder who came up with this. He or she should be given a huge bonus for talking some sense into the minds of the other Warner suits. Too bad they couldn't have done this years ago.

No, this isn't about "control[ing] the means by which artists' voices are heard, but to amplify those voices." They care about artists and their needs. Money is not the issue. And I am positive that they weren't exaggerating when they said Warner is"excited by the power of digital distribution now available to every potential artist," because we have seen how excited the music labels have been before by this digital media. Not just the illegal digital distribution, but their love of even legal digital distribution.

Ok, enough sarcasm. Despite the glowing, self-congratulatory statements about how wonderful they all are, I do see this as a step in the right direction. Who knows? Maybe people will take the music industry seriously again. Maybe they will invest more in artists. Perhaps artists will see more of the profits they deserve, instead of giving it all to the "middle-man." Anyway, if you want to read more about this, go to the following BBC article: http://news.bbc.co.uk/1/hi/entertainment/music/4176486.stm


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